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Hand Annoted by the Automobile Club For An Early Tourist!
Detailed map of the Los Angeles Metropolitan Road System, compiled and distributed by the Automobile Club of Southern California.
Of note on the present example are the annotations in red crayon, which were almost certainly added by an early Automobile Club employee, illustrating the route from the Automobile Club office at the corner of Adams and Figueroa in downtown Los Angeles to Long Beach, with several tourist attractions (Beverly Hills, Hollywood Bowl and San Fernando Mission) circled in red.
The map provides a detailed overview of the Los Angeles Basin with an inset of the "Congested District."
The Automobile Club of Southern California (ACSC), founded in 1900, played a pivotal role in promoting auto touring and travel throughout California, particularly in the early 20th century. As automobiles became more popular, the club advocated for the construction of well-maintained roads and highways, working closely with state and local governments to improve infrastructure. It was instrumental in marking and mapping highways, producing detailed road guides, and installing road signs to assist motorists before the advent of standardized state signage. The ACSC also published extensive road maps and auto guidebooks, providing motorists with essential navigation tools and promoting tourism by highlighting scenic routes and destinations, helping to establish Southern California as a premier auto travel region.
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