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Stock# 82615

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Clark Haas

Title

Map of Laguna Beach California

Publication Place / Date

Laguna Beach, California / 1950 circa

Image Dimensions

15.25 x 8.5 inches

Color

Condition

Stock# 82615

$ 395.00

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Description

This map of Laguna Beach, by Clark Haas and distributed by the Laguna Beach Tourist and Reservation Bureau in the mid-20th century, encapsulates the charm and vibrancy of this coastal community. The map delineates Laguna Beach's streets and landmarks, annotated with vibrant red markers, guiding visitors through its varied attractions from Emerald Bay in the north to the artistic enclaves of South Laguna.

In the period post-World War II, Laguna Beach experienced a renaissance as a hub for artists and a burgeoning tourist destination, propelled by its picturesque landscapes and burgeoning cultural scene. This map, serves both as a guide and a promotional artifact, offers insight into the town's allure, highlighting destinations like the quaint Victor Hugo Inn and the historic Hamilton House, weaving the fabric of the town's identity.

Notable for its detail and whimsicality, the map is a testament to the town's blend of natural beauty and man-made charm, with each annotation suggesting a story and inviting exploration. The highlighted points of interest convey the burgeoning nature of the town's tourist economy, encapsulated in the optimistic post-war American spirit.

Furthermore, on the back of the map are advertisements and endorsements, providing a unique lens into the era's commercial and leisure practices. From the promotion of motor lodges to the listings of local businesses, each element contributes to an understanding of mid-20th-century American coastal tourism.