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Description

Rare Yosemite Breweriana Chromolithograph

Superb chromolithograph produced as a promotional piece for Enterprise Brewing Co., San Francisco, Cal. from the artwork of California landscape painter Carl Dahlgren.

The view was created to promote Enterprise's Yosemite Lager Beer, and was printed by Bachrach & Cordes Co., San Francisco.

The rare advertising piece shows a colorful scene of Yosemite Falls and El Capitan with a lower central vignette of a view of San Francisco and pillars of California Poppies with the circular red and white logo of Enterprise Brewing in the lower left. Dahlgren’s signature is in the lithograph, and below that is the 1905 Patent Office Registration date.

Carl Dahlgren (1841-1920) was A Danish immigrant who settled in San Francisco in 1878 and became an active member of the San Francisco Art Association. He was primarily a landscape artist and was known for a series of San Francisco street scenes following the 1906 disaster.

The print demonstrates the real artistry that was possible with the kind of multi-stone lithographs that were produced in San Francisco in the 1880s-1910s.

Rarity

The view is extremely rare.  An example printed on tin is also known to exist in a single example.

Condition Description
Some wear to the margins, including a few closed tears and small areas of infill along the top edge (as illustrated).