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Stock# 62563

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Title

1915 Mission Beach San Diego California Design By Cook-Rankin-Wyckoff Landscape Architects Surveyed and Mapped by D.A. Loebenstein Civil Engineer Selling Agents Mission Beach Syndicate

Publication Place / Date

San Diego / 1915

Image Dimensions

47.5 x 9.5 inches

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Stock# 62563

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Description

Well preserved example of the earliest printed map of Mission Beach, issued at the time of its original subdivision by the Mission Beach Syndicate.

The map was included part of the famous Miss B promotional brochure, distributed by the Mission Beach Syndicate, George L. Barney, Manager. The map shows the entire peninsula comprising the new subdivision, including street names, lot and block numbers, and a color-code designating the use to which various areas of the beach could be put. The streets named had been June, 1914,4 and adopted by the Common Council of San Diego on December 14, 1914, making this the earliest printed map of the fully subdivided Mission Beach.

Mission Bay had been discovered by Cabrillo's expedition and named "Puerto Falso." The name remained and was included on Juan Pantoja's map of 1782 and James Pascoe's 1870 Map of the Pueblo Lands of San Diego. Mission Beach was not developed during the San Diego land boom of the 1880's, as were La Jolla, Pacific Beach, Ocean Beach and Coronado. At the time, it was a narrow strip separating the Pacific from the Bay and considered unuseable.

It was not until John D. Spreckels acquired the land that a plan for its development was set into motion. Spreckels had taken over Coronado's development from Babcock & Story and developed a prospering hotel and Tent City. Spreckels bought parts of the future Mission Bay, Pueblo Lot 1803, and began reselling the land. The name "Mission Bay" had been proposed as early as 1888 by Rose Hartwick Thorpe, a famous American Poet and wife of carriage maker E.C. Tharpe, early resident of Pacific Beach. The name became the official name for the Bay on June 2, 1915, by a decision of the U.S. Geographic Board.

The earliest subdivision map showing all of Mission Beach is apparently Loebenstein's Map of the Subdivision of Mission Beach, as surveyed June, 1914, by D. A. Loebenstein, C.E. Map # 1651, which resides in the San Diego County Recorder's Office. Loebenstein had moved to San Diego from Hawaii, where he had been a surveyor. After a brief period of private work in San Diego, he would become a Lieutenant in the California Naval Militia and subsequently called into service as part of the Pacific Fleet during WWI.