Bojnice Zoo and Bojnice Castle
This vivid and engaging poster promotes the Slovak National Zoological Garden, prominently featuring the zoo's location in Bojnice, Slovakia.
In the foreground, the image showcases a majestic ram with striking, curved horns, depicted in a modernist, graphic style using sharp contrasts of dark and light tones. This central figure is set against the iconic backdrop of Bojnice Castle, rendered in vibrant red and orange hues that capture the castle's fairy-tale-like architecture, set against a green, hilly landscape.
The poster is framed by a dynamic red stripe on the right side with the bold inscription "ZOO BOJNICE," which integrates seamlessly with the overall design, enhancing its visual appeal. Employing a limited yet striking color palette of red, black, yellow, and green, the poster not only draws the eye but also effectively communicates the cultural and natural heritage of Bojnice. This design not only functions as an advertisement but also as a celebration of the zoo's status as Slovakia's oldest and most visited zoo since its establishment in 1955.
The Bojnice Zoo, covering 42 hectares (100 acres), is renowned for housing over 360 species, including unique animals like the African elephant, Carpathian lynx, agile wallaby, and red-fan parrot, among others. It attracted more than 400,000 visitors in 2018 alone, emphasizing its role in wildlife conservation and education. Governed by the Ministry of Environment of the Slovak Republic, the zoo's evolution from its opening in 1955 as the Zoological Garden of the Nitra Region to its rebranding in 2017 as the Slovak National Zoological Garden underscores its importance as a keystone of national heritage and environmental stewardship in Slovakia.